Submission Artifacts
Maximum Number of Artifacts: 3
Required Submissions:
- AI Initiative Brief (Required)
- Format: PDF or Document
- Length: 1 page maximum
- Describe your proposed initiative in plain language
- Include:
- The workflow or problem: What's inefficient or repetitive today?
- The AI opportunity: What could be automated, predicted, or improved?
- The MVP scope: What the first version would do (and what it won't)
- Impact & success metrics: How you'd measure improvement (time saved, CSAT, accuracy, etc.)
- Technical requirements: What you'd need from engineering (data, APIs, integrations) and estimated level of effort (small/medium/large)
- This is your one-pager to pitch to leadership for greenlight
- Rollout & Risk Plan (Required)
- Format: PDF or Document
- Length: 1 page maximum
- Outline how you'd safely and effectively roll out your initiative:
- Key teams or partners involved
- Risks or ethical considerations (e.g., bias, privacy, brand tone)
- How you'd test and iterate before scaling
- One simple dashboard or KPI you'd track post-launch
- Keep it pragmatic — show how you'd balance speed and caution
- Video Recording (Required)
- Format: MP4
- Length: 7-10 minutes (continuous recording, one take)
- Must include all three components detailed below
Submission Guidelines
Video Requirements:
Your 7-10 minute video must include ALL three components:
1. Introduction (1-2 minutes)
- Share one example of a time you helped a team or organization adopt a new technology or workflow successfully. What made that rollout effective?
2. Traits Assessment (2-3 minutes)
Which of these situations sounds more like the kind of challenge you thrive in — and why?
- Scenario A — "The Thursday Workshop" (Execution): You're leading a hands-on workshop with the Customer Care and Sales teams. The goal is to find one workflow to automate using Brilliant Earth's internal AI assistant. The group identifies email triage as a candidate — but it's messy: multiple CRMs, variable tone, and sensitive language about orders. You have two days to define the MVP: what the assistant should do, what data it needs, and how you'll measure success. Would you enjoy focusing on that kind of near-term, well-scoped problem?
- Scenario B — "The Vision Sprint" (Discovery): You're working directly with leadership to define the AI roadmap for the Operations & Supply Chain organization. There's no clear starting point — you'll need to talk to multiple teams, uncover bottlenecks, and propose a phased strategy for where AI can make the biggest impact over six months. Would this open-ended, strategic discovery challenge energize you more?
After answering, explain: Which scenario did you choose and how does that reflect your PM style — are you more execution-focused or strategy-focused?
3. Challenge Response (3-5 minutes)
Walk us through your approach to the scenario. In your response, be sure to specify:
- What specific AI initiative would you start with?
- ONE primary success metric you'd track, the target number/improvement you'd aim for, and how long it would take to see results
- How would you define success and measure its impact?
- How would you manage cross-functional alignment and de-risk the rollout?
AI Usage Declaration:
At the end of your video, please state:
- ☐ I did not use any AI tools
- ☐ I used AI tools (briefly describe how, including what you changed or edited)